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EA Sports president Peter Moore has compared the traditional videogames sales model to a sinking ship.
"The core business model of videogames is a burning platform," said Moore, speaking at the 5th annual PLAY Digital Media Conference.
Reportage chez Kiala
40 per cent of game buyers have purchased a game on impulse in the last six months, according to a new Canadian study conducted by The NPD Group. These impulse purchases, it speculates, are attributable to creative packaging, online accessibility and a rise in the availability of low cost pre-owned games.









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